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Facebook Launches Fan Challenges to Boost Engagement

9/30/2025

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Story summary
  • Facebook rolls out fan challenges and Top Fan badges to boost engagement.
  • Fan challenges target creators with over 100,000 followers to invite participation.
  • Durations range 7 days to several months, with a reaction-based leaderboard.
  • Examples include Bardi Gang and La Familia badges displayed on profiles.
  • Over 1.5 million entries submitted; badges can be personalized monthly.