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Carnival's Record Earnings Marred by Loyalty Program Backlash

10/2/2025

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Summary

Story summary

Carnival Corporation reported record quarterly earnings of $2.8 billion but faced backlash over loyalty-program changes.
The company replaced its lifetime loyalty program with a spend-based system, angering long-time customers.
Diamond members would retain lifetime status, while Platinum and Gold members would not.
Many loyal customers are considering other cruise lines, potentially hurting future bookings.

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Story summary

Carnival Corporation reported record quarterly earnings of $2.8 billion but faced backlash over loyalty-program changes.
The company replaced its lifetime loyalty program with a spend-based system, angering long-time customers.
Diamond members would retain lifetime status, while Platinum and Gold members would not.
Many loyal customers are considering other cruise lines, potentially hurting future bookings.