Back to today’s briefing

Story perspectives

Simple Life Secures $35M to Fuel AI Health App Growth

10/2/2025

50 9

Summary

Story summary

Simple Life, founded in 2019 by Mike Prytkov, runs an AI-powered health coaching app with Avo serving 700,000 subscribers.
It raised $35 million in a Series B led by HartBeat Ventures, bringing funding to $45 million.
2025 figures show $100 million revenue and 64% YoY growth; 19 million Avo messages in January; plans include GLP-1 features and women's health/stress programs.

1 of 1

Story summary

Simple Life, founded in 2019 by Mike Prytkov, runs an AI-powered health coaching app with Avo serving 700,000 subscribers.
It raised $35 million in a Series B led by HartBeat Ventures, bringing funding to $45 million.
2025 figures show $100 million revenue and 64% YoY growth; 19 million Avo messages in January; plans include GLP-1 features and women's health/stress programs.