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September 2025 Poultry Industry Developments

10/2/2025, 4:49:49 PM

Key Investments and Innovations in Poultry Genetics

In September 2025, Hendrix Genetics announced a significant €10 million investment aimed at enhancing its turkey breeding program in Turkey. This multi-year commitment focuses on increasing selection intensity, improving breeding value accuracy, and expanding genetic variation. The investment will also facilitate upgrades to facilities in North America and Europe, integrating advanced tools and technologies to enhance data collection and streamline genetic advancements.

New Joint Ventures and Facilities

A notable development in the North American poultry sector is the joint venture between ADM and Alltech, which aims to combine their animal feed operations. Alltech will contribute its Hubbard Feeds and Masterfeeds businesses, while ADM will add its 11 feed mills. This venture, expected to be completed by the first quarter of 2026, will be majority-owned by Alltech and governed by a board with equal representation from both companies.

In India, De Heus opened a new animal feed factory in Rajpura, Punjab, with an investment of approximately $17 million. This facility, one of the largest in India, has an initial capacity of 180,000 metric tons, expandable to 240,000 metric tons, and features dedicated production lines for various types of animal feed.

Advancements in Feed Technology

Adisseo launched the Feed Digestibility Check (FDC), a tool designed to predict the actual Apparent Metabolizable Energy (AME) of feed for broilers. This on-farm service combines feed and feces sampling with advanced analysis, providing results within 24 hours. Additionally, DSM-Firmenich inaugurated a new feed additive plant in Hyderabad, India, focusing on mycotoxin risk management solutions.

Regulatory Updates and Biosecurity Measures

The U.S. Department of Agriculture (USDA) finalized updates to the National Poultry Improvement Plan (NPIP), enhancing biosecurity measures against low pathogenic avian influenza and aligning regulatory language with modern poultry practices. These updates, effective October 30, 2025, aim to bolster disease prevention standards across poultry farms.

In British Columbia, Canada, a preemptive indoor housing order for commercial poultry was implemented due to rising avian influenza risks. This measure, enacted by B.C. Chief Veterinary Officer Dr. Theresa Burns, aims to protect flocks as migratory birds pose a potential transmission threat.

Celebrating Milestones and Partnerships

Bioiberica marked its 50th anniversary with a refreshed brand identity and corporate purpose, emphasizing its commitment to health and safety in the agricultural sector. Meanwhile, Noble Foods partnered with Co-op and the Farm Safety Foundation to raise awareness about farmer well-being and safety, pledging £10,000 to support initiatives aimed at improving mental health and safety practices in agriculture.

Conclusion

September 2025 witnessed significant advancements and collaborations within the poultry industry, from substantial investments in genetics and feed technology to regulatory updates aimed at enhancing biosecurity. These developments reflect the industry's ongoing commitment to innovation and sustainability in response to evolving market demands and health challenges.