Story perspectives
Utah Mammoth Fights Brand Confusion with Legal Action
10/2/2025
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Story summary
- The Utah Mammoth filed for a preliminary injunction, arguing the name harms Mammoth Hockey LLC’s brand.
- Mammoth Hockey LLC, a Portland-based bag maker, says consumer confusion harms its sales.
- Named after a May 7, 2025 fan vote, it was Utah Hockey Club.
- The Utah Mammoth seeks a ruling to end Mammoth Hockey's litigation threats.
- Earlier, the name "Yeti" faced USPTO rejection.
