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Study Reveals 58% Fail to Spot AI Voice Clones

10/5/2025

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Summary

Story summary

A PLoS One study finds listeners struggle to distinguish real from AI-generated 'deepfake' voices.
58% of AI voices cloned from humans were misclassified as real.
The study used 80 voice samples; 41% of generic AI voices were misidentified as human.
Ethical concerns include fraud risk; Sharon Brightwell lost $15,000 to a fake call.

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Story summary

A PLoS One study finds listeners struggle to distinguish real from AI-generated 'deepfake' voices.
58% of AI voices cloned from humans were misclassified as real.
The study used 80 voice samples; 41% of generic AI voices were misidentified as human.
Ethical concerns include fraud risk; Sharon Brightwell lost $15,000 to a fake call.