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U.S. Online Holiday Sales to Hit $253.4 Billion

10/6/2025

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Summary

Story summary

U.S. holiday online sales are projected to grow 5.3% to $253.4 billion.
Cyber Monday is the biggest online shopping day, up 6.3% to $14.2 billion.
Amazon, Walmart, and Target host early October sales to spur shopping.
Experts recommend a gift list and budget to avoid overspending; discounts may reach 28%, with mobile shopping and buy now, pay later.

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Story summary

U.S. holiday online sales are projected to grow 5.3% to $253.4 billion.
Cyber Monday is the biggest online shopping day, up 6.3% to $14.2 billion.
Amazon, Walmart, and Target host early October sales to spur shopping.
Experts recommend a gift list and budget to avoid overspending; discounts may reach 28%, with mobile shopping and buy now, pay later.