Full Breakdown
National Taco Day 2025: Celebrations and Deals Across the U.S.
10/7/2025, 8:45:00 PM
Overview of National Taco Day
National Taco Day is celebrated annually on the first Tuesday of October, which falls on October 7 this year. This holiday, previously observed on October 4, was officially moved to align with Taco Tuesday following Taco John's relinquishment of its trademark on the phrase. Taco Bell played a significant role in this transition, partnering with the National Day Calendar to promote the change.
Taco Bell's Promotions
Taco Bell is at the forefront of National Taco Day celebrations, offering a series of exclusive deals for members of its Taco Bell Rewards loyalty program. These include $1 Cantina Chicken Soft Tacos available in limited drops throughout the day, starting at noon ET. The first drop features a chance to win one of 500 limited-edition National Taco Day T-shirts, followed by subsequent drops of 25,000 $1 taco deals every two hours. Additionally, there are 100 opportunities to win free Taco Tuesdays for a year, redeemable as $160 gift cards. Taco Bell is also offering $5 off Party Packs and a buy-one-get-one-free taco deal through DoorDash.
Other Chains Joining the Celebration
Numerous other restaurant chains are participating in National Taco Day with their own promotions:
- Del Taco: From October 7 to October 9, customers can receive a free "Del Taco" with a minimum $10 purchase via the Del Yeah! Rewards app.
- El Pollo Loco: Members of the Loco Rewards program can enjoy three chicken tacos for $5.
- Moe's Southwest Grill: Offers $2 tacos, limited to three per person, available through the Moe's Rewards account.
- Chuy's: Customers can add a crispy beef or chicken taco to any entrée for just $1, and those dressed in taco-themed costumes can receive a free entrée.
- Jack in the Box: Members of the Jack Pack Rewards program can get two free tacos with a minimum $1 purchase.
- Twin Peaks: Offers $2 tacos and $6 house margaritas all day.
Unique Promotions and Giveaways
Several brands are introducing unique promotions to celebrate National Taco Day:
- Nestlé: Launching a giveaway for limited-edition Toll House Cookie Taco kits, available to the first 25 participants who register online.
- Velvet Taco: Hosting a tattoo pop-up event where the first person to get a Velvet Taco logo tattoo will win free tacos for a year.
- Old El Paso: Offering rebates on taco shells purchased on October 7 through the Fetch rewards app.
Local Celebrations and Offers
Local restaurants across the U.S. are also getting in on the action, with various deals and specials. For example, in Austin, Discada is giving away three free tacos, while in San Antonio, La Margarita offers $4.95 tacos and $1 margaritas. Many local taquerias are expected to announce their own promotions via social media.
Conclusion
National Taco Day 2025 promises to be a vibrant celebration of tacos, with major chains and local restaurants offering a variety of deals and promotions. Taco lovers across the country are encouraged to take advantage of these opportunities to indulge in their favorite taco dishes while enjoying the festive atmosphere of this unofficial holiday.
