Drooid Logo
Back to today’s briefing

Story perspectives

Beer Sales Hit by Can Shortage, INR1,300 Crore Loss Looms

10/14/2025

25 5

1 of 1

Story summary
  • The Brewers Association of India (BAI) says a can shortage is impacting 20% of beer sales.
  • BAI estimates a potential revenue loss of INR1,300 crore due to the crisis.
  • The shortage stems from BIS certification requirements effective 1 April 2025, straining production.
  • Major manufacturers BALL Beverage Packaging and Can-Pack report full capacity and anticipate six- to twelve-month expansion.
  • BAI has asked BIS to delay enforcement by one year to ease pressures.