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New Campaigns Promote Allergy-Safe Halloween Treats

10/16/2025

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Story summary
  • The Teal Pumpkin Project, launched in 2012 by Becky Basalone, signals non-food treats to promote safety for children with food allergies.
  • This year, Allergies Québec is introducing a similar campaign called "My Turquoise Pumpkin" to raise awareness in Canada.
  • CVS is increasing visibility of allergy-friendly items in stores.
  • Food Allergy Research & Education (FARE) is encouraging families to participate through local events and interactive maps.