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Millennials Drive 10% Surge in Gym Memberships, Report Finds

10/17/2025

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Summary

Story summary

ABC Fitness released its Fall 2025 Wellness Watch Report, led by Chief Executive Officer Bill Davis.
The report finds 57% of consumers join fitness communities for social interaction.
It notes 43% of active members are more engaged this year, with the increase concentrated among Millennials.
Gym check-ins rose 5% year over year.
Big-box gyms saw a 10% rise in new memberships, with 60% of those members aged 18–35.

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Story summary

ABC Fitness released its Fall 2025 Wellness Watch Report, led by Chief Executive Officer Bill Davis.
The report finds 57% of consumers join fitness communities for social interaction.
It notes 43% of active members are more engaged this year, with the increase concentrated among Millennials.
Gym check-ins rose 5% year over year.
Big-box gyms saw a 10% rise in new memberships, with 60% of those members aged 18–35.