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WhatsApp Tests Message Limits to Combat Spam Globally

10/18/2025

27 3 Full Breakdown

Summary

Story summary

WhatsApp, owned by Meta, will test a feature that limits messages to unreplied contacts.
The change aims to curb spam affecting over three billion users, targeting high-volume spammers and businesses.
Messages sent to unknown contacts will count toward a monthly limit that has not yet been defined.
The test will begin in multiple countries soon.
Users will receive warnings as they approach the limit.

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Story summary

WhatsApp, owned by Meta, will test a feature that limits messages to unreplied contacts.
The change aims to curb spam affecting over three billion users, targeting high-volume spammers and businesses.
Messages sent to unknown contacts will count toward a monthly limit that has not yet been defined.
The test will begin in multiple countries soon.
Users will receive warnings as they approach the limit.