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Story perspectives

South Korea's E-Commerce Market to Triple by 2030

10/18/2025

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Story summary
  • The South Korea e-commerce market is projected to grow from USD 3.23 trillion in 2025 to USD 8.05 trillion by 2030 at a 20.04% CAGR.
  • Key drivers include mobile shopping, digital payments, and social commerce.
  • Major players identified are Coupang, Naver Shopping, eBay, Amazon, and EMart.
  • The market is characterized by low concentration.
  • Trends include personalization, fast delivery, and innovative shopping.