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Cyberattack Disrupts Japanese Beer Market Holiday Gift Sets

10/19/2025

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Story summary
  • Suntory will suspend 13 winter gift sets, including a Chinese zodiac collection, due to shipment delays from rival Asahi's cyberattack.
  • Suntory will continue to sell five standard gift sets.
  • Sapporo Breweries will stop deliveries of 10 end-of-year gift sets, including Yebisu Beer, starting next week.
  • Kirin Brewery has not yet decided on its gift-set sales.
  • The Friday announcements highlighted the cyberattack's impact on the Japanese beer market.