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New Music Competition 'The Road' Premieres October 19

10/20/2025

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Story summary
  • The new music competition series, The Road, premieres on CBS on Sunday, October 19, 2023, at 9 p.m. ET.
  • Blake Shelton and Taylor Sheridan serve as executive producers, featuring 12 emerging artists touring with Keith Urban and Gretchen Wilson.
  • Artists compete for a chance to open for Urban, with decisions made by the artists, Wilson, and venue audiences.
  • The winner will receive a performance slot at the Stagecoach Country Music Festival 2026, a $250,000 cash prize, and a recording contract.
  • Viewers can stream the series on DirecTV, Fubo, and Paramount+, which offer free trials.
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