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Meta's Assistant Surpasses 1 Billion Users Amid Privacy Concerns

10/22/2025

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Summary

Story summary

Meta's digital assistant, identified by a blue circle on Facebook, Instagram, and WhatsApp, reaches over 1 billion monthly users.
Meta and Google say users can manage or delete chat data, but privacy experts say options are hard to locate.
Messages with the assistant can be analyzed to improve services, but this requires linking a WhatsApp account to Meta's Accounts Centre.
Users should review privacy policies before sharing sensitive information.

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Story summary

Meta's digital assistant, identified by a blue circle on Facebook, Instagram, and WhatsApp, reaches over 1 billion monthly users.
Meta and Google say users can manage or delete chat data, but privacy experts say options are hard to locate.
Messages with the assistant can be analyzed to improve services, but this requires linking a WhatsApp account to Meta's Accounts Centre.
Users should review privacy policies before sharing sensitive information.