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Labubu Prices Plummet Amid Pop Mart's Revenue Surge

10/23/2025

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Story summary
  • Labubu resale prices in Thailand declined from more than 500 yuan to about 108 yuan, raising concerns about demand longevity.
  • Pop Mart reported a 250% revenue increase in the third quarter.
  • Analysts say the price drop results from increased supply, not weaker demand.
  • Pop Mart has ramped up production to around 30 million units per month.
  • Resellers are exploring international markets as Pop Mart expands its direct-to-consumer sales.