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Story summary
- Amazon.com, Inc. is testing TV gaming to attract non-console owners with smartphone-controlled party games, aiming for holiday-season feedback.
- Amazon's GameNight will feature 29 titles, including Courtroom Chaos, which uses artificial intelligence (AI) for interactive gameplay.
- Netflix, Inc. is integrating games into its main app to reach households beyond viewing.
- Both platforms face challenges from internal competition with video content and convincing families to engage in gaming, with outcomes still uncertain.
