Story perspectives

IMG Retires Mailman Brand, Boosts Global Sports Team

10/24/2025

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Summary

Story summary

IMG will retire the Mailman brand and fold it into a global team of more than 200 specialists.
Mailman was established in 1999 and has helped Western sports organizations enter Asian markets.
The National Basketball Association (NBA)'s return to China signals renewed sports interest in the region.
Rufio Zhu notes growth of grassroots sports and rising Asian-brand investments in global tournaments.
Healthy China 2030 initiative promotes local sports participation and infrastructure development.

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Story summary

IMG will retire the Mailman brand and fold it into a global team of more than 200 specialists.
Mailman was established in 1999 and has helped Western sports organizations enter Asian markets.
The National Basketball Association (NBA)'s return to China signals renewed sports interest in the region.
Rufio Zhu notes growth of grassroots sports and rising Asian-brand investments in global tournaments.
Healthy China 2030 initiative promotes local sports participation and infrastructure development.