Story perspectives
Documentary Exposes Startup Culture's Flaws and Failures
10/24/2025
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Story summary
- Oobah Butler's documentary How I Made £1 Million in 90 Days examines startup culture in London and New York.
- He creates Drops to raise £1 million without breaking the law, drawing attention through stunts.
- Butler partners with Iqram Magdon-Ismail to brainstorm outrageous ideas, including a bomb-like suitcase, but the partnership falters.
- His memecoin and a clothing line with child workers fail to generate significant sales, illustrating the film's wealth critique.
