Drooid Logo
Back to today’s briefing

Story perspectives

Microsoft's Windows 10 End Sparks Surge in Mac Shipments

10/28/2025

48 7

1 of 1

Story summary
  • Microsoft ended support for Windows 10 on October 14, 2025, prompting a shift in the PC market.
  • Counterpoint Research reports Apple's Mac shipments rose 14.9% year over year in Q3 2025 as users sought alternatives to Windows.
  • Lenovo led the market with a 17.4% increase in shipments, while Dell declined 0.9%.
  • Analysts say the Windows 10 end has started a replacement cycle focused on AI-capable PCs for enterprises.