The Nike Ja 3 "Scratch 3.0": A Must-Have for Grizzlies Fans

The Nike Ja 3 "Scratch 3.0," the third signature basketball shoe of Memphis Grizzlies guard Ja Morant, is set to launch on November 5, 2025, at 10:00 a.m. EST. Priced at $125 for adult sizes and $117 for kids, the shoe will be available through Nike, Foot Locker, and other select retailers. This colorway is particularly significant for Grizzlies fans, as it pays homage to the team's iconic uniforms.

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The "Scratch 3.0" colorway features a Turbo Green upper adorned with Black scratch marks, a vertical Swoosh logo in University Red, and graffiti-style 'JA' branding on the side. The shoe also includes Ja Morant's branding and the word "Twelve" on the heels, referencing his jersey number. The outsole showcases a traction pattern with mini Ja logos, enhancing its appeal to sneaker enthusiasts in Memphis.

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While the Nike Ja 3 "Scratch 3.0" boasts solid performance technology, including a full-length Hybrid ZoomX foam and a breathable mesh upper, some players have reported issues with instability, leading to concerns about rolled ankles. Despite these criticisms, the shoe is marketed as suitable for both on-court performance and casual wear.

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The release of the Ja 3 "Scratch 3.0" reflects a growing trend in sneaker culture where athletes' personal brands significantly influence consumer behavior. As Morant continues to rise in popularity, his signature line is expected to attract attention not only from basketball fans but also from sneaker collectors and fashion enthusiasts.

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Despite the excitement surrounding the release, some critics have pointed out the performance issues associated with the Ja 3 model. Concerns about stability and the potential for injuries may deter some athletes from choosing this shoe for competitive play, despite its aesthetic appeal.

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Nike has emphasized that the Ja 3 "Scratch 3.0" is designed to resonate with Grizzlies fans and basketball players alike. The company aims to combine style with functionality, catering to the diverse needs of its audience.

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• “0" is a must-have for Grizzlies fans who want to represent their team with a fierce new pair of sneakers.” — Pat Benson, Sports Illustrated

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• “As with any sport uniform, each piece is fit for purpose and has to suit the task,” — Martine Rose, Nike collaborator

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As the release date approaches, sneaker enthusiasts are eagerly anticipating the drop of the Ja 3 "Scratch 3.0." Fans who miss the initial launch may find the shoes on resale platforms like StockX and GOAT. The sneaker's performance and popularity will likely be closely monitored as Morant continues to make his mark in the NBA.

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