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Gold’s Gym Unveils New Franchise Opportunities in SoCal

10/31/2025

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Summary

Story summary

Gold’s Gym will offer new franchise opportunities in Southern California for the first time in 36 years.
The move follows EoS Fitness's acquisition of 23 Gold’s Gym locations, making EoS the region’s largest fitness operator with plans to reach 50 gyms by the end of 2025.
Co-CEOs Danny Waggoner and Brad Reynolds of Gold’s Gym emphasize maintaining the brand's iconic status while exploring new collaborations and local events.

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Story summary

Gold’s Gym will offer new franchise opportunities in Southern California for the first time in 36 years.
The move follows EoS Fitness's acquisition of 23 Gold’s Gym locations, making EoS the region’s largest fitness operator with plans to reach 50 gyms by the end of 2025.
Co-CEOs Danny Waggoner and Brad Reynolds of Gold’s Gym emphasize maintaining the brand's iconic status while exploring new collaborations and local events.