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Bluesky Hits 40 Million Users, Tests 'Dislikes' Feature

11/1/2025

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Summary

Story summary

Bluesky, the social media platform, announced it has reached 40 million users and will soon test a 'dislikes' feature to tailor feeds.
The beta will let users signal unwanted posts to improve feed relevance.
Bluesky is developing a 'social neighborhoods' model to prioritize interactions from familiar circles.
Critics warn these changes could entrench echo chambers and limit productive discourse.

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Story summary

Bluesky, the social media platform, announced it has reached 40 million users and will soon test a 'dislikes' feature to tailor feeds.
The beta will let users signal unwanted posts to improve feed relevance.
Bluesky is developing a 'social neighborhoods' model to prioritize interactions from familiar circles.
Critics warn these changes could entrench echo chambers and limit productive discourse.