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NASCAR Welcomes Freeway Insurance as New Premier Partner

11/1/2025

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Summary

Story summary

NASCAR announced Freeway Insurance as the fourth Premier Partner of the NASCAR Cup Series at a press conference on October 31, 2025, in Avondale, Arizona.
The partnership marks a shift from traditional title sponsorships to a multi-partner approach across the NASCAR Cup Series.
Freeway Insurance has backed NASCAR Cup Series driver Daniel Suárez for five seasons and will increase its presence on race entitlements and digital campaigns.

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Story summary

NASCAR announced Freeway Insurance as the fourth Premier Partner of the NASCAR Cup Series at a press conference on October 31, 2025, in Avondale, Arizona.
The partnership marks a shift from traditional title sponsorships to a multi-partner approach across the NASCAR Cup Series.
Freeway Insurance has backed NASCAR Cup Series driver Daniel Suárez for five seasons and will increase its presence on race entitlements and digital campaigns.