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People Inc. Joins Microsoft AI Marketplace, Emphasizes Fair Pay

11/4/2025

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Vogel Joins Microsoft
  • On November 4, 2025, during IAC's earnings call, Neil Vogel, CEO of People Inc., announced People Inc. would join Microsoft's pay-per-usage AI content marketplace.
  • The arrangement differs from People Inc.'s OpenAI agreement.
  • Vogel emphasized fair compensation for publishers.
  • Google AI Overviews reduced referrals from 60% to 24%, and Vogel said engagement remains and growth is expected.
  • Apple is reportedly working with Google to develop a custom AI model for Siri.
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