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CJ Cheil Jedang Launches Protein Shakes Amid Growing Demand

11/6/2025

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Summary

Story summary

CJ Cheil Jedang launched three Protein Hani Shakes at CJ Olive Young, targeting health-conscious consumers in 20s and 30s, with 22g protein and 2g sugar per shake.
CJ Cheil Jedang plans to expand the line with Protein Hani Protein Bars.
In the United States, demand for protein shakes is rising, with nearly 75% of Americans seeking more protein.
Brands like Orgain and Genius Gourmet are innovating with ready-to-drink protein beverages.

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Story summary

CJ Cheil Jedang launched three Protein Hani Shakes at CJ Olive Young, targeting health-conscious consumers in 20s and 30s, with 22g protein and 2g sugar per shake.
CJ Cheil Jedang plans to expand the line with Protein Hani Protein Bars.
In the United States, demand for protein shakes is rising, with nearly 75% of Americans seeking more protein.
Brands like Orgain and Genius Gourmet are innovating with ready-to-drink protein beverages.