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Thanksgiving Meal Costs Drop, Turkey Prices Soar 40%

11/6/2025

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Story summary
  • Wells Fargo reports the Thanksgiving meal for ten has decreased up to 3%, costing $80 with store brands and $95 with national brands.
  • Overall food prices have risen 2.7% annually, and turkey prices are projected to be 40% higher due to avian influenza.
  • Consumers adapt by choosing chicken or smaller gatherings and using store brands to save money.
  • Some items, including frozen vegetables and private-label dinner rolls, have price declines.