Early Black Friday Discounts on Apple’s M4 MacBook Air

As Black Friday approaches, early sales have led to substantial discounts on Apple’s M4 MacBook Air models. Amazon is currently offering the 13-inch M4 MacBook Air (256GB) for $749.99, down from its original price of $999. This marks a new all-time low, surpassing the previous lowest price by approximately $50. Similarly, the 15-inch model is available for $949.99, reduced from $1,199. These discounts represent a $250 reduction for both models, making them some of the best deals seen this season.

9to5Mac9to5MacMacRumorsEarly Black Friday Deal: Apple M4 MacBook Pro Drops to New LowApple's latest MacBook Air, MacBook Pro, and Mac Mini are on sale ahead of Black Friday — several models drop to all-time low pricesCNN

The M4 MacBook Air, released in March 2025, features a 13.6-inch liquid retina display, 16GB of RAM, and a 256GB SSD. It is powered by Apple’s M4 chip, which includes a 10-core CPU and an 8-core GPU, providing enhanced performance and battery life. The device is available in multiple colors, including Midnight, Silver, Sky Blue, and Starlight. The introduction of the M5 chip has prompted speculation about further discounts on the M4 models as retailers aim to clear inventory ahead of new releases.

Apple's 13-inch MacBook Air slashed to $749 — a new all-time low price on Amazon for this M4-powered laptop

The current pricing on the M4 MacBook Air models is particularly noteworthy as it offers consumers an opportunity to purchase a high-performance laptop at a significantly reduced price. With the M5 chip expected to be integrated into future models, the discounts on the M4 series may not only appeal to budget-conscious shoppers but also to those looking to upgrade their technology without waiting for the latest release.

Apple's latest MacBook Air, MacBook Pro, and Mac Mini are on sale ahead of Black Friday — several models drop to all-time low prices

Retailers like Amazon are actively promoting these deals, emphasizing that such price drops are rare for Apple products. The deals team at CNN Underscored noted that they are continuously tracking price cuts across various online platforms to ensure consumers are getting the best value. They highlighted that the current discounts are among the first significant reductions seen on the M4 MacBook Air since its launch.

9to5Mac

While many consumers are excited about the discounts, some critics argue that the price drops are a strategic move by Apple to clear out older inventory in anticipation of the M5 chip's release. This perspective suggests that the discounts may not reflect a genuine reduction in value but rather a marketing tactic to maintain sales momentum.

Early Black Friday Deal: Apple M4 MacBook Pro Drops to New Low

• “The best-tested MacBook Air M4 is so good, in fact, that our editors recommend it at full price.” — CNN Underscored

CNN

• “If you’ve been holding off on getting a new laptop, now’s a great time to pick one up.” — The Verge

The Verge

As Black Friday approaches, consumers can expect further promotions and possibly deeper discounts on Apple products. Retailers are likely to continue adjusting prices as they compete for holiday shoppers, making it an opportune time for potential buyers to monitor deals closely.

CNN