Story perspectives

Saga Communications Faces Q3 Decline, Eyes Digital Revenue Boost

11/7/2025

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Summary

Story summary

Saga Communications reports a 1.8% Q3 revenue decline to $28.2 million, with a net loss of $532,000.
The decline stems from higher music licensing fees and reduced political ad income.
Chris Forgy, Saga Communications CEO, says blended advertising will double digital revenue within 18–24 months.
Interactive revenue rose 32.6%, offsetting some broadcast losses.
Saga sold telecom towers for $10.7 million, bolstering cash and supporting dividends and digital transformation.

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Story summary

Saga Communications reports a 1.8% Q3 revenue decline to $28.2 million, with a net loss of $532,000.
The decline stems from higher music licensing fees and reduced political ad income.
Chris Forgy, Saga Communications CEO, says blended advertising will double digital revenue within 18–24 months.
Interactive revenue rose 32.6%, offsetting some broadcast losses.
Saga sold telecom towers for $10.7 million, bolstering cash and supporting dividends and digital transformation.