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Apple's $29 AirTags Error Sparks Unprecedented Buying Frenzy

11/8/2025

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Summary

Story summary

Apple mistakenly listed a four-pack of AirTags for $29 (normally $99), an unprecedented error.
The lowest previous price was $65 on Amazon.
The price was quickly corrected and returned to $99.
Some orders placed by CNET staff (the technology news website) remain processing.
AirTags work with iPhones to help track belongings, have a year-long battery life, and are water- and dust-resistant.

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Story summary

Apple mistakenly listed a four-pack of AirTags for $29 (normally $99), an unprecedented error.
The lowest previous price was $65 on Amazon.
The price was quickly corrected and returned to $99.
Some orders placed by CNET staff (the technology news website) remain processing.
AirTags work with iPhones to help track belongings, have a year-long battery life, and are water- and dust-resistant.