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Shay Mitchell's Rini: Controversial Kids' Skincare Line Launches

11/9/2025

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Summary

Story summary

Shay Mitchell, star of Pretty Little Liars, launched a children’s skincare line called Rini inspired by K-beauty.
The brand targets kids aged two to teens and aims to promote healthy habits and creativity.
Rini products are manufactured in South Korea and undergo rigorous testing.
The launch faced backlash, with critics arguing children do not need skincare beyond sunscreen.
Some parents support the idea, noting a need for safe, dermatologist-tested options.

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Story summary

Shay Mitchell, star of Pretty Little Liars, launched a children’s skincare line called Rini inspired by K-beauty.
The brand targets kids aged two to teens and aims to promote healthy habits and creativity.
Rini products are manufactured in South Korea and undergo rigorous testing.
The launch faced backlash, with critics arguing children do not need skincare beyond sunscreen.
Some parents support the idea, noting a need for safe, dermatologist-tested options.