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Krafton Transitions to AI-First Strategy with Voluntary Resignation Program

11/14/2025, 12:21:22 AM

Overview of Krafton's AI-First Shift

Krafton, the South Korean publisher known for titles such as PUBG and Subnautica 2, has initiated a significant organizational shift towards becoming an "AI-first" company. This transition, announced in October 2023, includes plans to invest approximately $70 million in AI infrastructure and a complete reorganization of its operational development system. Following this announcement, Krafton launched a voluntary resignation program on November 12, 2023, offering substantial severance packages to employees who choose to leave the company.

Details of the Voluntary Resignation Program

The voluntary resignation program is open to all Krafton employees and offers severance packages that vary based on tenure. Employees with less than one year of service are eligible for six months' worth of salary, while those with over 11 years can receive up to three years' salary. A Krafton representative emphasized that the program is not intended as a layoff strategy but rather as a means to support employees in navigating their career paths amid the company's shift towards AI.

Financial Context and Company Performance

Krafton's decision to adopt an AI-first approach comes on the heels of a record-breaking quarterly profit of 1.052 trillion Korean won (approximately $717 million). This financial success has prompted the company to consider workforce adjustments, including a hiring freeze for positions unrelated to AI development. The CFO, Bae Dong-geun, indicated that the company is focused on increasing productivity through AI rather than merely reducing costs.

Criticism and Opposition

The announcement of the voluntary resignation program has drawn criticism from various quarters. Many employees and industry observers view the initiative as a veiled attempt to encourage job cuts under the guise of supporting employee autonomy. Critics argue that the program reflects a broader trend in the gaming industry, where companies are increasingly prioritizing AI at the expense of human creativity and job security. Concerns have also been raised regarding the potential negative impact of AI on job roles within the company.

Ongoing Legal Issues

Krafton is currently embroiled in a legal dispute with the founders of Unknown Worlds Entertainment, the original developers of Subnautica 2. The lawsuit centers on allegations of wrongful termination and the withholding of performance bonuses amounting to $250 million. Krafton contends that the former employees improperly downloaded sensitive files related to the game's development before their departure.

Conclusion and Future Implications

As Krafton continues its transition to an AI-first company, the implications for its workforce and the broader gaming industry remain uncertain. While the company asserts that the voluntary resignation program is designed to empower employees, the reality may reflect a more complex narrative of job insecurity and the challenges posed by the integration of AI in game development. The ongoing legal issues and the company's strategic direction will likely shape its future operations and employee relations.