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AI App Creates Avatars of Deceased, Sparks Outrage

11/14/2025

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Summary

Story summary

2Wai, an AI company, launched an app allowing users to create interactive avatars of deceased loved ones.
A promotional video shows a child with an AI version of his late grandmother, raising concerns about artificial grief.
Critics warn the technology could distort memory and attachment.
The Apple App Store hosts the app, which has drawn negative reactions, including calls for the app's destruction and labels like 'nightmare fuel'.

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Story summary

2Wai, an AI company, launched an app allowing users to create interactive avatars of deceased loved ones.
A promotional video shows a child with an AI version of his late grandmother, raising concerns about artificial grief.
Critics warn the technology could distort memory and attachment.
The Apple App Store hosts the app, which has drawn negative reactions, including calls for the app's destruction and labels like 'nightmare fuel'.