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Miami Beach Launches Ad Campaign to Attract New Yorkers

11/15/2025

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Summary

Story summary

Miami Beach Mayor Steven Meiner launched a Times Square ad campaign inviting New Yorkers to move to South Florida after Zohran Mamdani's victory in New York City, featuring a purple lifeguard tower and the slogan "Miami Beach is open for business."
Residents criticized the move over traffic and sewage.
Meiner said no taxpayer funds were used for the ads.

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Story summary

Miami Beach Mayor Steven Meiner launched a Times Square ad campaign inviting New Yorkers to move to South Florida after Zohran Mamdani's victory in New York City, featuring a purple lifeguard tower and the slogan "Miami Beach is open for business."
Residents criticized the move over traffic and sewage.
Meiner said no taxpayer funds were used for the ads.