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Cade Cunningham Joins Nike's Elite with Signature Shoe

11/18/2025

Summary

Story summary

Cade Cunningham, the Detroit Pistons guard, signed a multi-year Nike endorsement, and his first signature shoe will launch in Spring 2027.
Cunningham told Kevin Durant's Boardroom podcast, "I can't wait," about the deal.
He is the sixth active National Basketball Association (NBA) player with a Nike signature shoe, joining LeBron James and Giannis Antetokounmpo.
Cunningham posted a standout 2024-25 season, averaging 26.1 points, 6.1 rebounds, and 9.1 assists per game.

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Story summary

Cade Cunningham, the Detroit Pistons guard, signed a multi-year Nike endorsement, and his first signature shoe will launch in Spring 2027.
Cunningham told Kevin Durant's Boardroom podcast, "I can't wait," about the deal.
He is the sixth active National Basketball Association (NBA) player with a Nike signature shoe, joining LeBron James and Giannis Antetokounmpo.
Cunningham posted a standout 2024-25 season, averaging 26.1 points, 6.1 rebounds, and 9.1 assists per game.