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Arsenal Ends £10M Sponsorship Amid Rwanda Controversy

11/20/2025

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Story summary
  • Arsenal Football Club will end its sponsorship deal with Visit Rwanda in June 2025.
  • The partnership has been worth about £10 million annually since 2018.
  • The deal faced criticism over Rwanda's support for the M23 militia, and fans including Gunners for Peace protested.
  • PSG and Atlético Madrid extended their sponsorship agreements with Visit Rwanda until 2028 and will continue to display the logo on their team shirts.