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Story summary
- Google has begun integrating ads into its AI Mode, shifting from an ad-free experience.
- Sponsored ads now appear below AI-generated answers, notably in service-related queries such as HVAC repairs.
- The change follows months of testing and signals a broader rollout aimed at monetizing Google's AI efforts, with ads currently under organic results.
- Critics warn this could erode user trust, as the gradual rollout indicates more users will see ads soon.
