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Apple Unveils Budget Devices to Compete in Education Market

11/22/2025

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Summary

Story summary

Apple Inc. plans to launch a low-cost MacBook, iPhone 17e, and 12th-generation iPad in spring 2026.
The MacBook will feature an A18 Pro chip, a 13-inch LCD display, priced at $599–$899.
The devices target students and casual users to compete with Chromebooks and budget Windows laptops.
Apple plans to produce 5 to 7 million units in the first year to grow the budget market without cannibalizing premium products.

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Story summary

Apple Inc. plans to launch a low-cost MacBook, iPhone 17e, and 12th-generation iPad in spring 2026.
The MacBook will feature an A18 Pro chip, a 13-inch LCD display, priced at $599–$899.
The devices target students and casual users to compete with Chromebooks and budget Windows laptops.
Apple plans to produce 5 to 7 million units in the first year to grow the budget market without cannibalizing premium products.