Story perspectives
YouTube Dominates Social Media Use Among Americans
11/24/2025
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Story summary
- Pew Research Center's 2025 report finds YouTube leads platform usage at 84% among 5,022 surveyed American adults.
- Facebook usage is 71% and Instagram is 50%, while Meta's Threads registers 8%.
- X, Bluesky, and Truth Social show even lower engagement.
- Daily usage shows 52% log onto Facebook daily, and 48% log onto YouTube.
- TikTok daily use reaches 47% among 18–29-year-olds, compared with 5% for those 65 and older.
