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Spotify to Raise U.S. Subscription Prices in 2026

11/25/2025

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Story summary
  • Spotify will raise U.S. subscription prices in Q1 2026, per the Financial Times.
  • This will be the first U.S. price hike since June 2024.
  • The company had earlier raised prices in Europe and South Asia in August.
  • Spotify aims to boost earnings with price increases and relies on its popularity to keep users.
  • It recently projected fourth-quarter profits above Wall Street expectations, driven by user growth and holiday pricing.