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AAA Lucha Libre Secures Major Broadcasting Deal with Fox in Mexico

11/25/2025, 9:09:31 PM

Overview of the Agreement

Lucha Libre AAA, a prominent wrestling promotion, has announced a significant broadcasting agreement with Fox, set to commence in 2026. This deal will allow AAA events, including the flagship Triplemania show, to be aired across Mexico and throughout Central and South America, excluding Brazil. The partnership aims to enhance Fox's sports programming, which already features a variety of sports, including soccer and baseball.

Key Figures and Stakeholders

Luis Maldonado, the executive director of programming and marketing at Fox Mexico, emphasized the cultural significance of lucha libre in Mexico, stating, “Lucha libre is an essential part of culture and passion in Mexico.” Patrick Dooley, senior vice president of global strategy and creative operations at WWE, expressed enthusiasm for the collaboration, noting that it would elevate AAA to new audiences. Legendary luchador Rey Mysterio also shared his excitement, highlighting the pride in bringing lucha libre stories to a broader audience.

Broadcast Platforms and Content Availability

AAA content will be accessible on multiple Fox platforms, including the Fox channel on Tubi, the Fox pay TV channel, and the subscription video on demand platform Fox One. This multi-platform approach is designed to maximize viewership and engagement with the AAA brand.

Impact on Mexican Sports Entertainment

The partnership with Fox represents a strategic move for AAA, particularly following WWE's acquisition of a controlling interest in the promotion earlier in 2025. This acquisition has facilitated joint shows and talent sharing, further solidifying AAA's position in the sports entertainment landscape. The inclusion of AAA in Fox's programming lineup is expected to enhance the visibility of lucha libre, a genre deeply rooted in Mexican culture.

Criticism and Opposition

While the deal has been largely welcomed, some critics may question the implications of WWE's controlling interest in AAA and how it might influence the promotion's creative direction and independence. Concerns about the commercialization of lucha libre and its cultural authenticity could arise as AAA expands its reach.

Official Statements and Responses

In response to the announcement, Rey Mysterio remarked, “To see it reach new audiences on Fox in Mexico fills me with pride and excitement.” This sentiment reflects the broader enthusiasm within the lucha libre community regarding the potential for increased exposure and growth.

What's Next for AAA

As the 2026 launch date approaches, AAA is expected to ramp up promotional activities and prepare for the integration of its events into Fox's broadcasting schedule. The partnership is poised to reshape the landscape of Mexican sports entertainment, potentially attracting new fans and revitalizing interest in lucha libre.

Verbatim Quotes

  • “This agreement with AAA represents an important step in our strategy to continue building a diverse and relevant sports offering for the Mexican audience,” — Luis Maldonado, Executive Director of Programming and Marketing, Fox Mexico
  • “This partnership will elevate AAA to new audiences and take Mexican sports entertainment to another level.” — Patrick Dooley, Senior Vice President of Global Strategy and Creative Operations, WWE
  • “Lucha Libre is part of our culture and bringing these stories to a broader audience is just the beginning – the future of AAA is brighter than ever.” — Rey Mysterio, Luchador