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Green Wednesday Sales Surge Amid Growing Cannabis Popularity

11/26/2025

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Story summary
  • Green Wednesday is the second-largest U.S. cannabis sales day, behind April 20.
  • Dispensaries reported a 91% sales increase last year.
  • More Americans choose cannabis over alcohol during family gatherings.
  • The term "cousin walk" has gained popularity on social media to describe discreet outings among relatives.
  • Experts warn of health risks, including anxiety and cardiovascular issues, as use normalizes.