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Thanksgiving 2025: Food Prices and Consumer Sentiment

11/27/2025, 11:05:08 AM

Overview of Thanksgiving Food Costs

As Thanksgiving 2025 approaches, families across the United States are making last-minute food preparations, with the American Farm Bureau Federation reporting that the average cost of a Thanksgiving feast for ten people is $55.18, reflecting a five percent decrease from the previous year. This price drop is largely attributed to a 16 percent reduction in retail turkey prices, as noted by President Donald Trump. However, while some grocery items have seen price reductions, many consumers remain concerned about overall grocery costs, which have risen significantly since the pandemic.

Local Market Dynamics

In Raleigh, North Carolina, local farmers and businesses are experiencing increased demand during the holiday season. Jackie Nordan, a small farmer, highlighted the challenges posed by rising costs due to tariffs, stating that some items have tripled in price compared to last year. Daniel Jackson, co-owner of Ladyfingers, a local catering company, reported a 23 percent increase in business during the holiday months, emphasizing the importance of maintaining quality despite rising input costs. Jackson noted that while some prices have decreased, the overall cost of living continues to strain consumers.

Consumer Sentiment and Political Implications

Despite the reported decrease in Thanksgiving meal costs, many Americans are feeling the financial pinch. Polling data from POLITICO and Public First indicates that 55 percent of respondents blame the current administration for high grocery prices, with concerns about affordability surpassing worries about housing and healthcare. This sentiment poses a challenge for President Trump, who has been promoting the narrative of decreasing food prices as a sign of economic success. Critics, including Rep. Don Beyer, argue that the administration has not effectively addressed rising costs.

Economic Outlook and Future Price Trends

Experts predict that while some prices may be temporarily lower due to holiday promotions, significant price increases could occur in early 2026. Nick Levendofsky, executive director of the Kansas Farmers Union, cautioned that misleading statements about affordability do not reflect the struggles many consumers face. The Consumer Price Index shows a 3.1 percent increase in food costs compared to last year, indicating ongoing inflationary pressures.

Official Statements and Responses

The White House has pointed to the Farm Bureau's estimates to support claims of decreasing Thanksgiving meal costs, but critics argue that these figures do not account for the overall increase in grocery prices. White House spokesperson Kush Desai stated, “The Administration remains laser focused on continuing to implement the economic agenda that created historic working-class prosperity in President Trump’s first term.” However, skepticism remains regarding the effectiveness of proposed policies aimed at reducing food prices.

Verbatim Quotes

  • “We have said for now, let's share that hit. We as a company will take on half of that increase and we're going to parcel the other half of that increase to the customer. We've been honest about it. Customers are seeing it in the grocery stores, so they understand that we are having our inputs increased in price and therefore the end product is going to increase. We have not sacrificed all the quality,” — Daniel Jackson, Co-owner of Ladyfingers
  • “Folks are struggling, and those misleading statements don’t help.” — Nick Levendofsky, Executive Director of Kansas Farmers Union
  • “That’s why these types of policies are so concerning, and that’s because once prices go up, they don’t come down,” — David Ortega, Professor of Food Economics at Michigan State University
  • “I think there are many reasons why Donald Trump got elected, but the number one has to be how people felt about their own personal finances,” — Rep. Don Beyer (D-Va.)

As Thanksgiving approaches, the interplay between local market dynamics, consumer sentiment, and political narratives continues to shape the conversation around food prices in America.