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85% of Asia Pacific Retailers Eye Black Friday Sales

11/27/2025

42 3 Full Breakdown

Summary

Story summary

A DHL eCommerce report shows 85% of Asia Pacific retailers plan to participate in Black Friday and Cyber Monday.
Thailand leads with 92% participation, while India stands at 90%.
Pablo Ciano, CEO of DHL eCommerce, says consumer confidence is affected by economic uncertainty, making trust and experience crucial.
Retailers must focus on transparency and delivery excellence to succeed because there is a clear demand for value and convenience.

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Story summary

A DHL eCommerce report shows 85% of Asia Pacific retailers plan to participate in Black Friday and Cyber Monday.
Thailand leads with 92% participation, while India stands at 90%.
Pablo Ciano, CEO of DHL eCommerce, says consumer confidence is affected by economic uncertainty, making trust and experience crucial.
Retailers must focus on transparency and delivery excellence to succeed because there is a clear demand for value and convenience.