Story perspectives

99th Macy's Parade Unveils Modern Icons and Nostalgia

11/29/2025

Summary

Story summary

The 99th Macy’s Thanksgiving Day Parade features new characters and floats, including a Demogorgon from Stranger Things and animal sidekicks from the Netflix film KPop Demon Hunters.
Executive producer Will Coss says the parade evolution includes elements that resonate with today’s audience.
Popeye, last seen in 1980, is absent this year, signaling a shift toward modern icons.
The parade blends entertainment with nostalgia, illustrating the changing United States popular culture.

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Story summary

The 99th Macy’s Thanksgiving Day Parade features new characters and floats, including a Demogorgon from Stranger Things and animal sidekicks from the Netflix film KPop Demon Hunters.
Executive producer Will Coss says the parade evolution includes elements that resonate with today’s audience.
Popeye, last seen in 1980, is absent this year, signaling a shift toward modern icons.
The parade blends entertainment with nostalgia, illustrating the changing United States popular culture.