Story perspectives
OpenAI Considers Targeted Ads to Boost ChatGPT Revenue
11/30/2025
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Story summary
- OpenAI plans to add targeted ads to ChatGPT to diversify revenue beyond subscriptions, based on an Android beta leak citing an 'ads feature' and formats like sponsored units and carousel ads.
- The shift aims to address high operating costs.
- Users may question neutrality.
- Early tests will focus on the free tier.
- The timeline for a public launch remains uncertain.
