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Giving Tuesday: 32% Americans Plan Increased Donations

12/2/2025

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Summary

Story summary

On December 2, nonprofit organizations will celebrate Giving Tuesday, a global philanthropy movement after Black Friday and Cyber Monday.
Michael Thatcher, CEO of Charity Navigator, says 32% of Americans plan to give more this year.
He urges selecting causes that resonate personally and verifying charities to avoid fraud.
Data show 53% of donors are women.
Younger donors, including millennials and Gen Z, often volunteer rather than donate.

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Story summary

On December 2, nonprofit organizations will celebrate Giving Tuesday, a global philanthropy movement after Black Friday and Cyber Monday.
Michael Thatcher, CEO of Charity Navigator, says 32% of Americans plan to give more this year.
He urges selecting causes that resonate personally and verifying charities to avoid fraud.
Data show 53% of donors are women.
Younger donors, including millennials and Gen Z, often volunteer rather than donate.