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Prada Acquires Versace: New Leadership, Big Challenges Ahead

12/4/2025

Summary

Story summary

Prada Group completed the acquisition of Versace from Capri Holdings for €1.25 billion on December 2, coinciding with Gianni Versace's birthday.
Lorenzo Bertelli, the son of Prada Group owners, will become executive chairman of Versace.
Dario Vitale, formerly of Miu Miu, has taken over as Versace's creative director.
Analysts note revitalizing Versace will be challenging, as Prada aims to leverage its operational expertise to boost Versace's market position.

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Story summary

Prada Group completed the acquisition of Versace from Capri Holdings for €1.25 billion on December 2, coinciding with Gianni Versace's birthday.
Lorenzo Bertelli, the son of Prada Group owners, will become executive chairman of Versace.
Dario Vitale, formerly of Miu Miu, has taken over as Versace's creative director.
Analysts note revitalizing Versace will be challenging, as Prada aims to leverage its operational expertise to boost Versace's market position.