Story perspectives
Build-A-Bear Faces Trade War Challenges, Sees Future Growth
12/4/2025
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Story summary
- Tariffs from the trade war initiated by U.S. President Donald Trump weighed on Build-A-Bear Workshop's results.
- They will continue into 2026.
- Build-A-Bear Workshop earned $8.1 million for the quarter ending November 1, down from $9.9 million a year earlier, with revenue at $122.7 million.
- The retailer expects fiscal 2025 revenue growth driven by increased popularity among "kidults," and shares closed at $57, up from under $3 five years ago.
